The majority of marketing causes clients' eyes to glaze over. Branding, on the other hand, does not. This is due to the fact that branding for small businesses is a lot of fun. It is the time when you define your company's goals, mission, vision, target audience, and...
When people hear the word "marketing," they often don't realize there's a lot more than meets the eye when it comes to "marketing" a business. There's marketing and branding, for example. Marketing and branding. Marketing vs. branding: what's the difference? To be...
In Trinidad and Tobago I have witnessed how many businesses open and close in a short time and the reason is because most do not know the potential that exists in how to reach people by building a brand beyond just selling a product. Branding is the work of brand...
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